Fjern equipment go beyond boundaries for their AW19 photo shoot

The new Fjern Autumn/Winter collection just dropped on SportPursuit – durable, weatherproof equipment to take you beyond boundaries, no matter what weather. We got the inside scoop from the Fjern team on putting their new kit to the test and capturing images for the collection in the rugged landscapes of Finnish Lapland. Here is their…

The Kit List: November 2019

Some people might find the colder weather and shorter days a nuisance, but here at SportPursuit we’re excited for winter: cosy down jackets, new night-time training, and upcoming adventures to the mountains. Get Fit To Ski We’ve teamed up Snowsport England and Great Britain’s number one skier Dave Ryding, with the help of David Lloyd Clubs, to help…

Team #MyPursuit – Our Goals for the Year

One of the best things about life at SportPursuit HQ is sharing inspiration, advice and sometimes just unfiltered enthusiasm for the sports we love with everyone in our community. In every department across the office our team are passionate about their pursuits, whether they are seasoned competitors or just enjoy a healthy lifestyle. We know…

Behind the Scenes of a Ski Brand Photo Shoot

Ever wondered about what goes on behind the scenes of a ski brand? We give you a sneak peek of the hidden magic with this guest blog post from new sustainable ski brand UNTRAKT, who headed out to Grindelwald in the Swiss Alps for their first photo shoot. Planning a photo shoot takes a lot…