Triathlon is a thriving sport in the UK, with the profile of the sport continuing to go from strength to strength. The popularity of icons like the Brownlee brothers and Helen Jenkins have helped to further enhance the profile of the sport. We’re excited by the growth and love to see so many people rising to the challenge of completing one (or many more!)
But to grow the sport and get the most out of it, time and effort needs to be put into research. The Triathlon Industry Association (TIA) has just launched its most comprehensive research study ever undertaken of the British Triathlon community. The aim of the survey is to provide an authoritative and insightful report into Britain’s active triathlete population.
From the 5,000 people surveryed, the TIA hope to provide insight into:
– Participation: ranging from when people started the sport to how active they are now
– Expenditure: what, where and when people are buying and how much they spend
– Demographic data: who are Britain’s triathletes and what else do they do?
And to further incentivise you, you can win some awesome triathlon prizes from triathlon apparel to signed memorabilia.
To participate in the research and be in with a chance to win one of the fantastic prizes click here: