Smartwool started from a simple problem – wanting to be able to ski longer without getting cold toes. Tackling this issue led the Smartwool team on a voyage of discovery into ground-breaking benefits of merino wool. Fast forward, and the Smartwool collection now socks, baselayers and clothing for all active endeavours, helping you to go further and enjoy more on your adventures.

The Smartwool community is a collection of people who believe that time outside is valuable, restorative, and essential for everyone. Their clothing has become an adventure essential – anything, any wear.