Howies: Sale Preview

Environmentally conscious and casual, Howies believe in a thing called Quality and they’ve built a healthy business around it. Based on the West Coast of Wales, they make their clothes in a low impact way, by using only organic cotton and no silly stuff. Inspire your daily routine or ride with a hint of the Valleys from Howies, now exclusively at SportPursuit at up to 67% off. Here’s a selection of our fave items from the sale:

Mens Glen Jumper (Mid Grey)

Made from sift, organic cotton with contrast colour stripes across the chest.


Howies Mens Hardy Shirt

Short sleeved, organic cotton shirt.


  • Lightweight and soft with twin-needle button-closure chest pockets.
  • Logo embroidery on sleeve.
  • 100% Organic cotton
  • Made in China


Howies Mens This One Tee (Breton Blue)

Regular fit organic cotton tee. Screen printed by hand in Wales.

Swing top organic cotton vest with front placket and woven stripes. 100% Organic cotton

Denim shorts made from organic cotton, with a medium wash.


  • Five pockets and a naturally frayed hem.
  • 99% Organic cotton, 1% Polyurethane
  • Made in China


And if you want to know more about what they’re about head to their blog, Brain Food or check out this awesome video they’ve put together, that we think embodies exactly what they’re about.



Bike – Life is Complicated. Sport is Simple from howies on Vimeo.