Behind the Brand: Dynastar Skis

Since 1963, Chamonix-based Dynastar have been crafting high quality skis that equip skiers to express themselves on the mountain. In this Behind the Brand article, we learn what makes Dynastar unique and how skis like the Legend series have become iconic for skiers everywhere.

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Nestled in the alpine paradise of the Chamonix valley, the town of Sallanches is the home and heart of Dynastar. These iconic peaks are steeped in the history of skiing and are pretty much holy ground for skiers from around the world. Looking out from the mountainside factory, Dynastar draws inspiration from its home mountains: the freedom, challenge, and creativity that comes from riding Europe’s biggest mountain range.

Having such epic terrain in the back yard means Dynastar can push their skis to the limit and test in amazing terrain. The results are clear in skis like the Legend series which are just are proficient carving pistes as they are creating new lines in untracked powder.

Dynastar share their passion with athletes who push the boundaries to express themselves in their discipline. Take Vivian Bruchez, a Chamonix local born and bred who has spent recent years exploring the peaks around the Sallanches factory in search of new technical ascents and creative lines. Closer to home, GB’s number one skier Dave Ryding is part of the Dynastar team and shows a different aspect of creativity on the snow as he pushes the boundaries of speed to hit the perfect racing line.

Whether race or freeride, Dynastar live and breathe skiing. Their craft pairs the latest technical innovations with a deep-rooted passion for the snow to get you closer to the perfect expression of your line. Whether on piste or off, hunt your line with Dynastar.

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